
Welcome back...a long 3 week break from RM!
So now onto understanding 3rd party distribution. In this half of the course, we should be able to answer the questions:
1. When should a hotel use 3rd party distribution?
2. What resellers are available?
3. How to select the right channels?
4. How does a hotelier manage all this?
We will start with a tactic used by resellers to win customers to their resellers sites...an away from hotel sites....Best Rate Guarantee.
The research - to be posted in your blog:
1. List 3 Reseller Sites
2. Explain their guarantee - how it works
2. Explain their guarantee - how it works
In class, you will examine how reseller BRG compare to hotel direct BRG.
2 comments:
Hi Liz,
I was in class for this cours that I find very intressting, can I paste my class gourpe work and what I understood from my reading?
Marian
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